HD40/41 Meeting

Last night, as George W. Bush was trying to find words to stop his long slide into obscurity, the Democrats of Colo's HD40/41 met to begin to expand our majority in both the State House and Senate. Our position sounds much nicer and we even got some help in organizing our next campaign. Even nicer, we got to meet one of our potential candidates for 2008. She has a secret I'll let her reveal should she like but it's sweeter still. Sweetest of all, we learned how we can win in HD40.

It makes sense if you think about it from a sales and marketing perspective. We'd like to win with 100% of the vote. Reality is that will never happen. There are precincts in which we'll win by doing nothing. There are precincts where we couldn't win if Tom Delay was running aginst us and in the middle is the battleground. Statistically, it's possible to determine where you'll win. It doesn't make sense to put a lot of campaign energy into these precincts but it does make a lot of sense to fundraise there. It makes no sense at all to put energy into precincts where you'll lose, much as we'd like to win them. The campaign energy must go into those high-middle ground precincts where we aren't guaranteed victory but we do have a chance at pursuading enough people to vote our way to win the precinct.

In business, you don't waste a whole lot of energy keeping customers you have or winning customers the competition firmly has. You use your resources in the middle where you can win. If we do that in HD40, the numbers are there and we can put another Democrat in the State House.